Jesurum
In the heart of Venice, a city renowned for its rich history and beautiful art, Michelangelo Jesurum founded a lace-making workshop in 1870. His mission was to revive the time-honored tradition of Venetian lace-making within the ancient Church of Sant'Apollonia. Little did he know that this humble workshop would become a global sensation, capturing the attention of the world's elite and earning the admiration of artisans everywhere.
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Experience the sublime elegance of the Plumes table set with blue by Jesurum, where the art of embroidery narrates a...
Transform your bedroom with the Design 5 Bourdon bed linen by Jesurum, showcasing five elegant embroidered lines...
In keeping with their annual tradition of celebrating different parts of the world, Jesurum has chosen to honor the...
Immerse yourself in the enchanting world of Plumes towels with blue by Jesurum, where delicate embroidery becomes a...
Discover the Design 5 Bourdon table set by Jesurum, a stunning collection featuring five beautifully embroidered...
Honoring their annual tradition, Jesurum has dedicated this year's collection to a distinct part of the world –...
Immerse yourself in the enchanting world of Plumes bed linen with blue by Jesurum, where exquisite embroidery weaves...
Elevate your dining experience with the Plumes table set with green by Jesurum, where exquisite embroidery weaves a...
In line with their annual tradition, Jesurum has chosen to celebrate a different part of the world this year: Africa....
Welcome the serene beauty of the Plumes bed linen with green by Jesurum into your bedroom, where exquisite embroidery...
In keeping with their annual tradition, Jesurum has chosen to dedicate this year's collection to a different part of...
In line with their time-honored custom, Jesurum has dedicated this year's collection to a different part of the world...
Discover the timeless elegance of the Miranda bed linen collection by Jesurum, designed to appeal to every aesthetic...
Indulge in the luxurious Miranda towels collection by Jesurum, designed to cater to every preference. The skillful...
Experience luxury with the Design 5 Bourdon towels by Jesurum, featuring five exquisite embroidered lines available...
About JESURUM
A Colorful Innovation: Polychrome Lace (1878)
A mere eight years after the establishment of the workshop, Michelangelo Jesurum introduced the world to polychrome lace. By incorporating threads of various colors, this innovation brought an entirely new dimension to lace-making. The technique was so groundbreaking that it won the gold medal at the Universal Exhibition in Paris in 1878.
Empowering Communities: Specialized Lace Schools (1890)
As the demand for Jesurum's products grew, the need for skilled artisans became evident. In response, Michelangelo founded specialized lace schools in Burano, Pellestrina, and Chioggia, providing employment opportunities for nearly 3,000 lace workers. These schools enabled the wives and daughters of local fishermen to work from home and contribute to their families' livelihoods.
International Acclaim: Gran Premio in Barcelona (1929)
The unique artistry of Jesurum's lace and embroidery collections captivated the European aristocracy and secured the brand's status as the official supplier for the Italian royal family. In 1929, the company received the prestigious Gran Premio at the International Exhibition in Barcelona, further solidifying its international reputation.
Embracing La Dolce Vita: Clothing and Beachwear (1960)
Jesurum continued to evolve with the times by introducing a clothing and beachwear line in the 1960s. The fusion of intricate embroidery with the spirit of La Dolce Vita caught the attention of international magazines, showcasing the brand's ability to adapt while staying true to its roots.
A Modern Touch: Bespoke Products (2009)
Collaborating with architects and interior designers, Jesurum expanded its classic collections by incorporating contemporary motifs and materials into its bespoke products. This blending of tradition and innovation allowed the brand to grow, adding cashmere accent blankets, men's pajamas, lingerie, slippers, and the Moretto porcelain tableware collection to its offerings.
Catering to the Little Ones: Baby J Collection (2019)
Recognizing the importance of providing quality products for all family members, Jesurum introduced the Baby J collection in 2019. The line features bed linens, robes, pajamas, and slippers designed specifically for children.
A Family Affair: The Leadership (2021)
Today, the Jesurum legacy is carried on by Paola Cimolai, president and CEO, a descendant of the Pordenone steel dynasty, her sister Carla, who oversees production, and Filippo Olivetti, CEO of the Bassani Group. Together, they continue to honor the rich history and artistry of Jesurum while embracing the future, ensuring that the brand remains synonymous with elegance, craftsmanship, and timeless style.
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